Tuesday, December 24, 2019

A Study On Reims Cathedral - 2054 Words

Reims Cathedral was built within the Marne department of the Champagne-Ardenne region between the years 1212-1300. However, Reims genesis dates back to 496 AD as a previous cathedral once occupied the land on which the new cathedral was built upon. A fire destroyed the original cathedral structure on May 6th, 1210. 2 years after the fire, it was decided to initiate work on the construction of the new, cathedral that exists to this present day. This second cathedral is in the French gothic style and was designed to be much more capacious in contrast to its fire- destroyed predecessor. †The nave and aisles of the western arm are broadened out in the eastern arm.† This logic permitted larger crowds to attend coronation ceremonies. The cathedrals predominant function is a place of worship under the denomination of Roman Catholics. An assembly of architects participated in the design over a period of 7 centuries due to adaptations and refinements materialised to its des ign. Such names consist of Jean d Orbais (1175-1231); responsible for the first initial design work of the cathedral, Henri Deneux (1874-1969); who laboured over the architectural restoration of Reims after bombing raids in WW1, Bernard de Soissons (birth date and death date unknown) noted as a participant with Jean in the initial design work of the cathedral. One fundamental aspect explored by studying Reims Cathedral is the quality of natural light and how it is affected by its both artistic and

Monday, December 16, 2019

Principles of Marketing Exam Notes Free Essays

string(39) " tend to be more socially responsible\." Principles of Marketing Study Guide Mid-term Exam Fall 2012 Chapter 1 1. What is Marketing? a. The activity, set of institutions, and processes for creating, capturing, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. We will write a custom essay sample on Principles of Marketing Exam Notes or any similar topic only for you Order Now It requires thoughtful planning with an emphasis on the ethical implications of any of those decisions on society in general. 2. Marketing requires Product, Price, Place and Promotions decisions. b. The four Ps, or marketing mix, are the controllable set of activities that the firm uses to respond to the wants of its target markets. 3. What is value-based marketing? a. Value reflects the relationship of benefits to costs, or what the consumer gets for what he or she gives. In a marketing context, customers seek a fair return in goods and/or services for their hard-earned money and scarce time. They want products or services that meet their specific needs or wants and that are offered at competitive prices. 4. Marketing Impacts Various Stakeholders . Supply chain partners, whether they are manufacturers, wholesalers, retailers, or other intermediaries like transportation or warehousing companies, are involved in marketing to one another. Manufacturers sell merchandise to retailers, but the retailers often have to convince manufacturers to sell to them. 5. Marketing Enriches Society * Our people: Committed to excellence, passionate about achieving our goals, eagerly embracing new challenges. * Our strategy: Focused and consistent, delivers sustainable and dependable performance. Our business model: Resilient and proven, relevant in all economies, drives long-term health of the company. * Our brands: Recognized and loved around the world, in strong categories, responsive to advertising and brand building. Chapter 2 6. What is a Marketing Strategy? d. Identifies (1) a firm’s target market(s), (2) a related marketing mix—its four Ps—and (3) the bases on which the firm plans to build a sustainable competitive advantage. 7. Building a Sustainable Competitive Advantage e. An advantage over the competition that is not easily copied and thus can be maintained over a long period of time. A competitive advantage acts like a wall that the firm has built around its position in a market. This wall makes it hard for outside competitors to contact customers inside—otherwise known as the marketer’s target market. 8. The Marketing Plan f. a written document composed of an analysis of the current marketing situation, opportunities and threats for the firm, marketing objectives and strategy specified in terms of the four Ps, action programs, and projected or proforma income (and other financial) statements. The three major phases of the marketing plan are planning, implementation, and control. g. Step 1 of the planning phase. The part of the strategic marketing planning process when marketing executives, in conjunction with other top managers, (1) define the mission or vision of the business and (2) evaluate the situation by assessing how various players, both in and outside the organization, affect the firm’s potential for success. , marketing executives, in conjunction with other top managers, define the mission and/or vision of the business. (Step 2). In the implementation phase. The part of the strategic marketing planning process when marketing managers (1) identify and evaluate different opportunities by engaging in segmentation, targeting, and positioning (see STP) and (2) implement the marketing mix using the four Ps. , marketing managers identify and evaluate different opportunities by engaging in a process known as segmentation, targeting, and positioning (STP) (Step 3). They then are responsible for implementing the marketing mix using the four Ps (Step 4). Finally, the control phase. The part of the strategic marketing planning process when managers evaluate the erformance of the marketing strategy and take any necessary corrective actions. Entails evaluating the performance of the marketing strategy using marketing metrics and taking any necessary corrective actions (Step 5). 9. Growth Strategies h. A market penetration s growth strategy that employs the existing marketing mix and focuses the firm’s efforts on existing customers. Such a growt h strategy might be achieved by attracting new consumers to the firm’s current target market or encouraging current customers to patronize the firm more often or buy more merchandise on each visit. i. A market development growth strategy that employs the existing marketing offering to reach new market segments, whether domestic or international. International expansion generally is riskier than domestic expansion because firms must deal with differences in government regulations, cultural traditions, supply chains, and language. j. Product development growth strategy that offers a new product or service to a firm’s current target market. k. A diversification growth strategy whereby a firm introduces a new product or service to a market segment that it does not currently serve. Diversification opportunities may be either related or unrelated. In a related diversification growth strategy whereby the current target market and/or marketing mix shares something in common with the new opportunity. In other words, the firm might be able to purchase from existing vendors, use the same distribution and/or management information system, or advertise in the same newspapers to target markets that are similar to their current consumers. l. In an unrelated diversification growth strategy whereby a new business lacks any common elements with the present business. Unrelated diversifications do not capitalize on core strengths associated either with markets or with products. Thus, they would be viewed as being very risky. Chapter 3 10. Why People Act Unethically m. All of us vary in the way we view more complex situations, depending on our ethical understandings. 11. Ethics and Corporate Social Responsibility n. Corporate social responsibility refers to the voluntary actions taken by a company to address the ethical, social, and environmental impacts of its business operations and the concerns of its stakeholders. o. This notion goes beyond the individual ethics that we’ve discussed so far, but for a company to act in a socially responsible manner, the employees of the company must also first maintain high ethical standards and recognize how their individual decisions lead to optimal collective actions of the firm. Firms with strong ethical climates tend to be more socially responsible. You read "Principles of Marketing Exam Notes" in category "Essay examples" 12. A Framework for Ethical Decision Making p. 13. Integrating Ethics into Marketing Strategy q. Marketers can introduce ethics at the beginning of the planning process simply by including ethical statements in the firm’s mission or vision statements. . In the implementation phase of the marketing strategy, when firms are identifying potential markets and how to successfully deliver the 4Ps to them, firms must consider several ethical issues. Chapter 4 14. The Immediate Environment s. t. In the immediate environment, the first factor that affects the consumer is the firm itself. Successful marketing firms focus on satisfying customer needs that match their core competencies. Competition also significantly affects consumers in the immediate environment. It is therefore critical that marketers understand their firm’s competitors, including their strengths, weaknesses, and likely reactions to the marketing activities that their own firm undertakes. Few firms operate in isolation. For example, automobile manufacturers collaborate with suppliers of sheet metal, tire manufacturers, component part makers, unions, transport companies, and dealerships to produce and market their automobiles successfully. Parties that work with the focal firm are its corporate partners. 15. Macro-environmental Factors u. Macro environmental factors Aspects of the external environment that ffect a company’s business, such as the culture, demographics (age, gender, and race), social issues, technological advances, economic situation, and political/regulatory environment. 16. Corporate Social Responsibility v. Chapter 5 17. The Consumer Decision Process w. x. 18. Factors Influencing the Consumer Decision Process y. The consumer decision process ca n be influenced by several factors. First are the elements of the marketing mix, which we discuss throughout this book. Second are psychological factors, which are influences internal to the customer, such as motives, attitudes, perception, and learning. Third, social factors, such as family, reference groups, and culture, also influence the decision process. Fourth, there are situational factors, such as the specific purchase situation, a particular shopping situation, or temporal state (the time of day), that affect the decision process. 19. Involvement and Consumer Buying Decisions z. Consumers engage in two types of buying processes/decisions depending on their level of involvement: extended problem solving for high-priced or risky goods; and limited problem solving, which includes impulse buying and habitual decision making. {. Involvement is the consumer’s interest in a product or service. Chapter 6 20. B2B Markets |. 21. The Business to Business Buying Process }. 22. Factors affecting the Buying Process ~. The Buying Center i. The buying center is a group of people typically responsible for the buying decisions in large organizations. Participants can range from employees who have a formal role in purchasing decisions (i. e. , the purchasing or procurement department) to members of the design team that is specifying the particular equipment or raw material needed by employees who will be using a new machine that is being ordered. All these employees are likely to play different roles in the buying process, which vendors must understand and adapt to in their marketing and sales efforts. ii. One or more people may take on a certain role, or one person may take on more than one of the following roles: (1) initiator: The buying center participant who first suggests buying the particular product or service. , the person who first suggests buying the particular product or service; (2) influencer: The buying center participant whose views influence other members of the buying center in making the final decision. the person whose views influence other members of the buying center in making the final decision; (3) decider: The buying center participant who ultimately determines any part of or the entire buying decision—whether to buy, what to buy, how to buy, or where to buy. , the person who ultimately determines any part of or the entire buying decision—whether to buy, what to buy, how to buy, or where to buy; (4) buyer: The buying center participant who handles the paperwork of the actual purchase. the person who handles the paperwork of the actual purchase; (5) user: The person who consumes or uses the product or service purchased by the buying center. , the person who consumes or uses the product or service; and (6) gatekeeper: The buying center participant who controls information or access to decision makers and influencers. , the person who controls information or access, or both, to decision makers and influencers. . Organizational Culture iii. ———————————————— A firm’s organizational culture reflects the set of values, traditions, and customs that guide a firm’s employees’ behavior. The firm’s culture often comprises a set of unspoken guidelines that employees share with one another through various work situations. . Buying Situation s In a new buy a purchase of a good or service for the first time; the buying decision is likely to be quite involved because the buyer or the buying organization does not have any experience with the item. A modified rebuy refers to when the buyer has purchased a similar product in the past but has decided to change some specifications, such as the desired price, quality level, customer service level, options, or so forth. Straight rebuys refers to when the buyer or buying organization simply buys additional units of products that have previously been purchased. A tremendous amount of B2B purchases are likely to fall in the straight rebuy category. Chapter 9 23. The Marketing Research Process . The first step is to define objectives and research needs, which sounds so simple that managers often gloss over it. But this step is crucial to the success of any research project because, quite basically, the research must answer those questions that are important for making decisions. In the second step, designing the research project, researchers identify the type of data that is needed, whether primary or secondary, on the basis of the objectives of the project from Step 1, and then determine the type of research that enables them to collect those data. The third step involves deciding on the data collection process and collecting the data. The process usually starts with exploratory research methods such as observation, in-depth interviews, or focus groups. The information gleaned from the exploratory research is then used in conclusive research, which may include a survey, an experiment, or the use of scanner and panel data. The fourth step is to analyze and interpret the data and develop insights. The fifth and final step is to develop an action plan and implementation. Although these steps appear to progress linearly, researchers often work backward and forward throughout the process as they learn at each step. 4. Secondary Data and Primary Data . Primary: Data collected to address specific research needs. . Secondary: Pieces of information that have already been collected from other sources and are readily available. 25. Exploratory Research . Attempts to begin to understand the phenomenon of interest, also provides initial information when the problem lacks any clear definition. 26. Conclusive Research . Provides the information needed to confirm preliminary insights, which managers can use to pursue appropriate courses of action. How to cite Principles of Marketing Exam Notes, Essay examples

Sunday, December 8, 2019

Person and People free essay sample

Person and People BY enn66 1 . Some children in rural places cannot have good schools and medical facilities. To improve this situation, some people suggest that new teachers and doctors should be sent to rural places for several years. Others, however, believe every one has the free right to choose where to work. Discuss both views and give your own opinion. 2. As technology develops, more shopping and business is done through the internet while communication face to face becomes less frequent. Is this a positive or a negative development? What is your opinion about a success of a team: does it depend on mental attitude of the whole team or on the strongest individuals? 4. Damage to environment is an inevitable consequence of the improvement in the standard of living. To what degree do you agree or disagree to this position? 5. In order to learn a language well, we should also learn about the country as well as the cultures and lifestyles of the people who speak it. We will write a custom essay sample on Person and People or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page To what extent do you agree or disagree? 6. Health services are the basic necessity for a person. Private companies have made the health services quite costly for ordinary individuals. Do the advantages of private health care outweigh its disadvantages? 7. Nowadays museums have become more and more important. What are the purposes of places such as museums and how should they be funded? 8. Some people think that machine translation is highly developed in todays society. Therefore it is not necessary for children to learn a foreign language. Whats your opinion? 9. Some people think that children of different abilities should be educated ogether. Other people think that its better to teach the intelligent children separately and with special treatment. What do you think? use your own ideas of knowledge and experience and support your arguments with examples and relevant evidence. 10. Traffic and housing problems in major cities could be solved by moving large companies and factories with their employees to the countryside. To what extend do you agree or most parts of the world, the volume of traffic is growing at an alarming rate. In the form of an assignment, discuss about the main traffic problems in your country, their causes and possible solutions. 1 1 . Some people say that people should have different amount of holiday according to their job. To what extent do you agree or disagree to this opinion? 12. Nowadays there are various methods to relieve the pressure in modern life. Some read or exercise, others work in their gardens. What do you think are the best ways of reducing stress? 13. What are the causes of water scarcity? What are your solution? . Advertising is all around us, it is an unavoidable part of everyone? s life. Some people say that advertising is a positive part of our lives while others say it is negative. Discuss both views and give your own opinion. Give reasons for your answer and include any relevant examples from your own knowledge or experience. 15. People spend more and more time at their work place and dont spend enough time with family and friends. Why is this happening? What con sequences can this have for the family life and society?

Saturday, November 30, 2019

Size 6 The Western Womens Harem

‘Size 6: The Western Women’s Harem’ forms part of the Moroccan feminist Fatema Mernissi’s works, published in 2001. Size 6 is a sarcastic article Fatema employs in explaining how she wanted to purchase a size 6 skirt from a U.S saleslady, contrary to the veils their culture restricts. It does not fit her, though she knows what their Muslim men cannot allow them to wear such skirts. Fatema’s childhood is not as she wishes it be because she grows enclosed in a Harem where she hardly gets a chance to even walk outside the house.Advertising We will write a custom essay sample on Size 6: The Western Women’s Harem’ specifically for you for only $16.05 $11/page Learn More She can only get out of the place once a week to the bathrooms, escorted and covered not to be seen by other people. In her article, Fatema wants to show how the mid-East and Western cultures perceive the beauty of women. She wants to depict the difference between the appearance of a beautiful woman in her culture’s point of view and that the western. The writer is a Muslim woman in a veil, as accepted by their beliefs, but is demanding to purchase a skirt from a girl who holds a different culture, that size is a factor worth considering when a woman is buying a garment. Following their conversation, it stands out that the two differ when the saleslady unfolds the reason behind size 6 as on women in jobs. The writer realizes that it can be more of trouble wearing the skirt compared to her veil. It becomes clear that western men demand that their women should wear particular sizes of clothes to appear beautiful before their eyes, a case that makes them secure higher job positions, not based on performance or experience, but dressing. They also differ when it comes to the issue of women weight and diet. It is not a matter to the Muslim women as it is to those from the west. The origin, intention, and the impact of dres sing mode, as portrayed by women, form the major purpose behind Mernissi’s article. She wants the reader to know the significance of the dressing style used by the present women. Although it’s now everywhere, it was started by the western people. It is their culture that women ought to dress in a particular manner to please their men. It has been imitated by many non-U.S. people, both married and unmarried. She wants to show how dressing can turn out as a disaster, a case that is evident today. It is the style that prostates have acquired to capture the attention of men into sexual affairs. On the other hand, she purposes to show how women can also avoid this. She illustrates the Muslim culture as conservative when she opts not to purchase the skirt owing to the intended purpose and results. She shows how Muslim attire ought to be adopted rather than the westerns’. Muslim culture holds that a woman ought to stay strictly in the house not to be seen and abused by other men. This is more of torture that their western counterparts cannot tolerate because they view people as social beings holding that both male and female ought to interact with one another freely.Advertising Looking for essay on literature languages? Let's see if we can help you! Get your first paper with 15% OFF Learn More Also, muslin culture asserts that their women ought to wear veils throughout, whether hot or cold. They are forced to remain this way under all circumstances, unlike the western women who exercise freedom of dressing as they wish. This is the freedom that the Muslim culture needs to welcome rather than enslaving their women in the name of love. This essay on Size 6: The Western Women’s Harem’ was written and submitted by user Junior Flores to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, November 26, 2019

USS Virginia (BB-13) in the Great White Fleet

USS Virginia (BB-13) in the Great White Fleet USS Virginia (BB-13) - Overview: Nation: United States Type: Battleship Shipyard: Newport News Shipbuilding Drydock Company Laid Down: May 21, 1902 Launched: April 6, 1904 Commissioned: May 7, 1906 Fate: Sunk as a target on September 1923 USS Virginia (BB-13) - Specifications: Displacement: 14,980 tons Length: 441 ft., 3 in. Beam: 76 ft., 3 in. Draft: 23.8 ft. Propulsion: 12 Ãâ€" Babcock boilers, 2 Ãâ€" triple-expansion engines, 2 Ãâ€" propellers Speed: 19 knots Complement: 916 men Armament: 4 Ãâ€" 12 in./40 cal guns8 Ãâ€" 8 in./45 cal guns12 Ãâ€" 6-inch guns12 Ãâ€" 3-inch guns24 Ãâ€" 1 pdr guns4 Ãâ€" 0.30 in. machine guns4 Ãâ€" 21 in. torpedo tubes USS Virginia (BB-13) - Design Construction: Laid down in 1901 and 1902, the five battleships of the Virginia-class were meant as a follow-on the Maine-class (USS Maine, USS Missouri, and USS Ohio) which was then entering service. Though intended to be the US Navys latest design, the new battleships saw a return to some features that had not been incorporated since the earlier Kearsarge-class (USS Kearsarge and USS ). These included the mounting of 8-in. guns as a secondary armament and the placing of two 8-in. turrets on top of the vessels 12-in. turrets. Supporting the Virginia-class main battery of four 12 in. guns were eight 8-in., twelve 6-in., twelve 3-in., and twenty-four 1-pdr guns. In a change from previous classes of battleships, the new type utilized Krupp armor instead of the Harvey armor that had been placed on earlier vessels. Power for the Virginia-class came from twelve Babcock boilers which drove two vertical inverted triple expansion reciprocating steam engines. The lead ship of the class, USS Virginia (BB-13) was laid down at the Newport News Shipbuilding and Drydock Company on May 21, 1902. Work on the hull proceeded over the next two years and on April 6, 1904, it slid down the ways with Gay Montague, daughter of Virginia Governor Andrew J. Montague, serving as sponsor. A further two years passed before work on Virginia ended. Commissioned on May 7, 1906, Captain Seaton Schroeder assumed command. The battleships design differed slightly from its subsequent sisters in that its two propellers turned inward rather than outward. This experimental configuration was intended to improve steering by increasing prop wash on the rudder. USS Virginia (BB-13) - Early Service: After fitting out, Virginia departed Norfolk for its shakedown cruise. This saw it operate in the Chesapeake Bay before steaming north for maneuvers near Long Island and Rhode Island. Following trials off Rockland, ME, Virginia anchored off Oyster Bay, NY on September 2 for an inspection by President Theodore Roosevelt. Taking coal at Bradford, RI, the battleship moved south to Cuba later in the month to protect American interests in Havana during a revolt against the regime of President T. Estrada Palma. Arriving on September 21, Virginia remained in Cuban waters for a month before returning to Norfolk. Moving north to New York, the battleship entered drydock to have its bottom painted. With the completion of this work, Virginia steamed south to Norfolk to receive a series of modifications. En route, the battleship sustained minor damage when it collided with the steamer Monroe. The accident occurred when the steamer was pulled towards Virginia by the inward action of the battleships propellers. Leaving the yard in February 1907, the battleship installed new fire control equipment at New York before joining the Atlantic Fleet at Guantanamo Bay. Conducting target practice with the fleet, Virginia then steamed north to Hampton Roads to take part in the Jamestown Exposition in April. The remainder of the year was spent conducting routine operations and maintenance on the East Coast. USS Virginia (BB-13) - Great White Fleet: In 1906, Roosevelt became increasingly concerned about the US Navys lack of strength in the Pacific due to the growing threat posed by Japan. To impress upon the Japanese that the United States could easily move its main battle fleet to the Pacific, he began planning a world cruise of the nations battleships. Designated the Great White Fleet, Virginia, still commanded by Schroeder, was assigned to the forces Second Division, First Squadron. This group also contained its sister ships USS Georgia (BB-15), USS (BB-16), and USS (BB-17). Leaving Hampton Roads on December 16, 1907, the fleet turned south making visits in Brazil before passing through the Straits of Magellan. Steaming north, the fleet, led by Rear Admiral Robley D. Evans, arrived at San Diego on April 14, 1908. Briefly stopping in California, Virginia and the rest of the fleet then transited the Pacific to Hawaii before reaching New Zealand and Australia in August. After taking part in elaborate and festive port calls, the fleet steamed north to the Philippines, Japan, and China. Completing visits in these countries, the American battleships crossed the Indian Ocean before passing through the Suez Canal and entering the Mediterranean. Here the fleet parted to show the flag in several ports. Sailing north, Virginia made a visit to Smyrna, Turkey before the fleet rendezvoused at Gibraltar. Crossing the Atlantic, the fleet arrived at Hampton Roads on February 22 where it was met by Roosevelt. Four days later, Virginia entered the yard at Norfolk for four months of repairs. USS Virginia (BB-13) - Later Operations: While at Norfolk, Virginia received a forward cage mast. Leaving the yard on June 26, the battleship spent the summer on the East Coast before departing for Brest, France and Gravesend, United Kingdom in November. Returning from this excursion it rejoined the Atlantic Fleet at Guantanamo Bay for winter maneuvers in the Caribbean. Undergoing repairs at Boston from April to May, 1910, Virginia had a second cage mast installed aft. The next three years saw the battleship continue to operate with the Atlantic Fleet. As tensions with Mexico increased, Virginia spent an increasing amount of time in the vicinity of Tampico and Veracruz. In May 1914, the battleship arrived at Veracruz to support the US occupation of the city. Remaining on this station until October, it then spent two years in routine duty on the East Coast. On March 20, 1916, Virginia entered reserve status at Boston Navy Yard and commenced a significant overhaul. Though still in the yard when the US entered World War I in April 1917, Virginia played an early role in the conflict when boarding parties from the battleship seized several German merchant ships that were in the Port of Boston. With the completion of the overhaul on August 27, the battleship departed for Port Jefferson, NY where it joined the 3rd Division, Battleship Force, Atlantic Fleet. Operating between Port Jefferson and Norfolk, Virginia served as a gunnery training ship for much of the next year. After a brief overhaul in the fall of 1918, it commenced duty as a convoy escort that October. Virginia was preparing for its second escort mission in early November when word arrived that the war was over. Converted to a temporary troopship, Virginia sailed on the first of five voyages to Europe to return American troops home in December. Completing these missions in June 1919, it was decommissioned at Boston the following year on August 13. Struck from the Navy List two years later, Virginia and New Jersey were transferred to the War Department August 6, 1923 for use as bombing targets. On September 5, Virginia was placed offshore near Cape Hatteras where it came under attack by Army Air Service Martin MB bombers. Struck by a 1,100 lb. bomb, the old battleship sunk a short time later. Selected Sources DANFS: USS Virginia (BB-13)NHHC: USS Virginia (BB-13)NavSource: USS Virginia (BB-13)

Friday, November 22, 2019

Overview of Imagism in Poetry

Overview of Imagism in Poetry In the March 1913 issue of the magazine Poetry, there appeared  a note titled Imagisme, signed by one F.S. Flint, offering this description of the Imagistes†: â€Å"... they were contemporaries of the post-impressionists and the futurists, but they had nothing in common with these schools. They had not published a manifesto. They were not a revolutionary school; their only endeavor was to write in accordance with the best tradition as they found it in the best writers of all time - in Sappho, Catullus, Villon. They seemed to be absolutely intolerant of all poetry that was not written in such endeavor, ignorance of the best tradition forming no excuse ...† At the beginning of the 20th century, a time in which all the arts were politicized and revolution was in the air, the imagist poets were traditionalists, conservatives even, looking back to ancient Greece and Rome and to 15th-century France for their poetic models. But in reacting against the Romantics who preceded them, these modernists were also revolutionaries, writing manifestos that spelled out the principles of their poetic work. F.S. Flint was a real person, a poet, and critic who championed free verse and some of the poetic ideas associated with imagism before the publication of this little essay, but Ezra Pound later claimed that he, Hilda Doolittle (H.D.) and her husband, Richard Aldington, had actually written the â€Å"note† on Imagism. In it were laid out the three standards by which all poetry should be judged: Direct treatment of the thing, whether subjective or objectiveTo use absolutely no word that does not contribute to the presentationAs regarding rhythm: to compose in sequence of the musical phrase, not in sequence of the metronome Pound’s Rules of Language, Rhythm, ​and Rhyme Flint’s note was followed in that same issue of  Poetry by a series of poetic prescriptions titled A Few Donts by an Imagiste,  to which Pound signed his own name, and which he began with this definition: â€Å"An ‘image’ is that which presents an intellectual and emotional complex in an instant of time.† This was the central aim of imagism - to make poems that concentrate everything the poet wishes to communicate into a precise and vivid image, to distill the poetic statement into an image rather than using poetic devices like meter and rhyme to complicate and decorate it. As Pound put it, â€Å"It is better to present one image in a lifetime than to produce voluminous works.† Pound’s commands to poets will sound familiar to anyone who has been in a poetry workshop in the near-century since he wrote them: Cut poems down to the bone and eliminate every unnecessary word - â€Å"Use no superfluous word, no adjective, which does not reveal something. ... Use either no ornament or good ornament.†Make everything concrete and particular - â€Å"Go in fear of abstractions.†Do not try to make a poem by decorating prose or chopping it into poetic lines - â€Å"Don’t retell in mediocre verse what has already been done in good prose. Don’t think any intelligent person is going to be deceived when you try to shirk all the difficulties of the unspeakably difficult art of good prose by chopping your composition into line lengths.†Study the musical tools of poetry to use them with skill and subtlety, without distorting the natural sounds, images and meanings of language - â€Å"Let the neophyte know assonance and alliteration, rhyme immediate and delayed, simple and polyphonic, as a musician would expect to know harmony and counterpoint and all the minutiae of his craft ... your rhythmic structure should not destroy the shape of your words or their natural sound or their meaning.† For all his critical pronouncements, Pound’s best and most memorable crystallization of imagism came in the next month’s issue of Poetry, in which he published the quintessential imagist poem, â€Å"In a Station of the Metro.† Imagist Manifestos and Anthologies The first anthology of Imagist poets, Des Imagistes, was edited by Pound and published in 1914, presenting poems by Pound, Doolittle, and Aldington, as well as Flint, Skipwith Cannell, Amy Lowell, William Carlos Williams, James Joyce, Ford Madox Ford, Allen Upward and John Cournos. By the time this book appeared, Lowell had stepped into the role of promoter of imagism - and Pound, concerned that her enthusiasm would expand the movement beyond his strict pronouncements, had already moved on from what he now dubbed â€Å"Amygism† to something he called â€Å"vorticism.† Lowell then served as editor of a series of anthologies, Some Imagist Poets, in 1915, 1916 and 1917. In the preface to the first of these, she offered her own outline of the principles of imagism: To use the language of common speech but to employ always the exact word, not the nearly exact, nor the merely decorative word.To create new rhythms - as the expression of new moods - and not to copy old rhythms, which merely echo old moods. We do not insist on free-verse as the only method of writing poetry. We fight for it as for a principle of liberty. We believe that the individuality of a poet may often be better expressed in free-verse than in conventional forms. In poetry, a new cadence means a new idea.To allow absolute freedom in the choice of subject. It is not good art to write badly about aeroplanes and automobiles; nor is it necessarily bad art to write well about the past. We believe passionately in the artistic value of modern life, but we wish to point out that there is nothing so uninspiring nor so old-fashioned as an aeroplane of the year 1911.To present an image (hence the name: ‘imagist’). We are not a school of painters, but we believe that poetry should render particulars exactly and not deal in vague generalities, however magnificent and sonorous. It is for this reason that we oppose the cosmic poet, who seems to us to shirk the real difficulties of art. To produce poetry that is hard and clear, never blurred nor indefinite.Finally, most of us believe that concentration is of the very essence of poetry. The third volume was the last publication of the imagists as such - but their influence can be traced in many strains of poetry that followed in the 20th century, from the objectivists to the beats to the language poets.

Thursday, November 21, 2019

What is the stated purpose of Canadian multicultural policy Has Essay

What is the stated purpose of Canadian multicultural policy Has multiculturalism been successful for whom - Essay Example This study now seeks to establish the stated purpose of the Canadian multicultural policy. It also seeks to answer whether or not multiculturalism has been successful, and if it has, for whom it has been a success. This study is being undertaken in order to establish a comprehensive understanding of Canada’s multicultural policy, including its impact and its implications in the current trends of globalization. The purpose of the multiculturalism policy of Canada is to â€Å"recognize and promote the understanding that multiculturalism reflects the cultural and racial diversity of Canadian society and that multiculturalism is a fundamental characteristic of the Canadian heritage and identity† (National Capital Commission, n.d, p. 1). In effect, the policy also aims to call on federal institutions to carry out their programs and projects in due consideration of multiculturalism; and to implement various activities with a modicum of sensitivity and in response to the multicultural setting of Canada (National Capital Commission, n.d). In more detail, the Canadian Multiculturalism Act sets forth that the Canadian government acknowledges and supports the fact that multiculturalism expresses the cultural and ethnic diversity of their society and recognizes the right of the people to preserve and share their heritage (Canadian Multiculturalism Act, 1988). Their policy also acknowledges and supports the understanding that multiculturalism is a major characteristic of Canada’s society and that it helps shape the future of Canadian society. The policy also supports the holistic and equal participation of the people from various ethnicities in all aspects of Canadian society, assisting them in eradicating barriers to participation (Canadian Multiculturalism Act, 1988). The purpose of the act is also to recognize that various